9502 FM 773 · Murchison, TX (903) 804-3442 Hours & directions ↓
ETX Local Goods + Market Get Directions
Murchison, Texas Est. by DJ Warren ★ Farmers market, every day

Like the farmers market, but every day.

Rooted is where East Texas growers, bakers, and makers sell under one roof — six days a week. Come for coffee and a hot biscuit, leave with supper, fresh bread, and something made by a neighbor.

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Open today (903) 804-3442
Crates of fresh vegetables — tomatoes, peppers, carrots, cucumbers and greens — piled high at a market stall Just dropped — fresh today! Grown & made in East Texas Rooted badge logo — ROOTED spelled with a tree and roots, ETX Local Goods + Market, Curated Foods + Coffee
06 Days a week. Not just Saturday. Coffee's on at open, biscuits while they last, and the produce table turns over all week.

01  Fresh This Week

On the tables right now

The selection moves with the season and with what our growers pick that morning. DJ posts the week's haul every Monday — filter the rack and know before you drive over.

Hands choosing ripe heirloom tomatoes from wooden crates at a marketJust in!
Produce

Heirloom Tomatoes

Picked close to home, priced for supper — not for show.

FreshBy the pound
Crates of mixed fresh peppers and vegetables at the marketFresh picked
Produce

Sweet & Hot Peppers

Sweet for the skillet, hot for the salsa — grab a mix of both.

FreshMixed baskets
Fresh cucumbers and squash piled in market cratesGarden
Produce

Cucumbers & Squash

Crisp, just-picked, and exactly right for pickling season.

FreshGreat for pickling
Leafy greens and fresh herbs on the produce tableCut fresh
Produce

Greens & Herbs

Cut this week from gardens a short drive from the shop.

FreshCut this week
Rustic loaves of freshly baked bread on displayFresh-baked!
Bread & Baking

Crusty Sandwich Loaves

From local bakers, baked this week. The good stuff goes first.

BakedBaked this week
Golden baked biscuits and rolls from local bakersSells out
Bread & Baking

Jalapeño Cheddar Biscuits

Our morning headliner — fluffy, a little kick, gone by mid-morning.

BakedMornings
Cranberry orange muffins with fresh cranberries and orange slicesHouse fave
Bread & Baking

Cranberry Orange Muffins

Bright, tart, baked fresh. The muffin case rarely stays full.

BakedWhile they last
Sweet breads and dinner rolls on the bakery shelfRotating
Bread & Baking

Sweet Breads & Rolls

A rotating cast from our cottage bakers — ask what's new.

BakedRotating
Wooden shelves inside Rooted stocked with local goodsStock up!
Meats & Pantry

Local Meats

Stock the freezer in one stop — ask at the counter what's in.

LocalAsk what's in
Shelves of farm goods and pantry staples inside the shopBy the dozen
Meats & Pantry

Farm Eggs

Real farm eggs from around here, by the dozen.

LocalBy the dozen
Shelves lined with jars of jams, preserves, and pickled goodsSmall-batch
Meats & Pantry

Jams, Jellies & Preserves

Small-batch jars from East Texas kitchens. Take two.

LocalSmall-batch
Pickles, salsas, and honey jars on the pantry shelfETX made
Meats & Pantry

Pickles, Salsas & Honey

The pantry shelf that makes supper taste like somebody cares.

LocalEast Texas made
Barista pouring steamed milk into a latte at the coffee barHouse fave
Coffee & Drinks

Tiramisu Coffee

The one people drive in for. Dessert and coffee in the same cup.

At the barDrive-in worthy
Espresso being pulled at the Rooted coffee barStrong
Coffee & Drinks

Cubano

Strong, sweet, straight to the point — pulled the traditional way.

At the barStrong & sweet
Glasses of strawberry lemonade with fresh strawberries and lemonSummer hit
Coffee & Drinks

Strawberry Lemonade

Real strawberries, real lemons, not too sweet.

ColdMade fresh
Fresh drip coffee at the coffee barAll day
Coffee & Drinks

Drip Coffee

Fresh pot, honest cup — free to browse the shelves with it in hand.

At the barBrewed all morning
Sells out fast Popular items go by mid-morning on Saturdays. Call (903) 804-3442 and we'll set something aside — or join the weekly fresh list below.

03  Meet the Makers

Know who made it

Almost everything on these shelves was grown, baked, canned, or crafted within a short drive of Murchison. When you buy it here, you know whose hands it passed through.

Grower's hands holding ripe tomatoes over market crates 01
The Growers

Dirt under their nails

Small farms and backyard growers bringing tomatoes, peppers, greens, eggs, and whatever the season is doing best that week.

Freshly baked rustic bread loaves made by local bakers 02
The Bakers

Up before the sun

Home and cottage bakers whose biscuits, loaves, and muffins are the reason the parking lot fills up early.

Wooden shelves inside Rooted lined with jars, preserves, and handmade goods 03
The Makers

Shelf after shelf of local

Jams and preserves, honey, pickles and salsas, soaps, gifts, and handmade goods — each shelf belongs to someone from around here.

“A farmers market shouldn't only happen on Saturday. These makers deserved a storefront that's open when people actually need groceries.”
— DJ Warren, Founder

04  Our Story

Fifteen years of Saturdays became a store.

DJ Warren has run farmers markets for nearly 15 years, including the Athens Farmers Market. She knows the growers by their first names, their kids' names, and what their tomatoes do in a wet spring.

She also knew the problem: a maker who bakes on Friday sells on Saturday — and that's it. One day a week to make a living. So she opened Rooted in Murchison to give those same farmers, bakers, and artisans a place to sell every day, and to give this community a market it doesn't have to wait for the weekend to use.

Stop in and you'll probably meet her. Ask what's good this week — she'll walk you straight to it.

~15 yrsRunning markets
6 daysOpen every week
1 roofDozens of local makers
Inside Rooted — wooden shelves stocked with local jars, preserves, and goods by the window
Inside the shop on FM 773 — every shelf is a different neighbor's work.

05  Word Around Town

Why folks keep coming back

The regulars say
★★★★★

“It's become a real gathering place for Murchison. You run in for eggs and end up visiting with half the town over coffee.”

A community hubWhat neighbors say about Rooted
Worth the drive
★★★★★

“The coffee is top-notch — the tiramisu and the cubano are worth the drive alone. And the biscuits with sausage gravy? Get there early.”

Top-notch coffeeWhat regulars say about the kitchen
All local
★★★★★

“You can tell somebody who knows food picked every single thing on these shelves. Nothing random — it's all local, and it's all good.”

A thoughtful local selectionWhat shoppers say about the shelves

06  Visit Us

Come see us.

On FM 773, right in Murchison. We're easy to find and easier to linger in — coffee's on when the doors open, so come grab a cup and wander the shelves.

Mon – Wed7:30 AM – 4:30 PM
Thu – Sat7:00 AM – 7:00 PM
SundayClosed
9502 FM 773, Murchison, TX 75778 (903) 804-3442
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